NOW
ServiceNow, Inc.
Services-Prepackaged SoftwareNYSELarge accelerated filer
Total Trades
362
Buys
1
Sells
240
Largest Trade
N/A
Insiders
19
Institutional Funds
2,050
Inst. Value
$1M+
Activist Filings
7
Insider Trades
| Insider | Title | Type | Value | Shares | Price | Date |
|---|---|---|---|---|---|---|
| Smith Paul John | Chief Commercial O… | SELL | $100K–$500K | 392 | $497.69 | Aug 9, 2022 |
| ELMER RUSSELL S | General Counsel | EXERCISE | N/A | 3K | — | Aug 9, 2022 |
| ELMER RUSSELL S | General Counsel | SELL | $500K+ | 1K | $495.10 | Aug 9, 2022 |
| LUDDY FREDERIC B | Director | SELL | $1M+ | 7K | $465.86 | Aug 5, 2022 |
| Chadwick Jonathan | Director | SELL | $100K–$500K | 1K | $450.58 | Aug 3, 2022 |
| Canney Jacqueline P | Chief People Officer | SELL | $100K–$500K | 999 | $451.69 | Aug 3, 2022 |
| ELMER RUSSELL S | General Counsel | SELL | $1M+ | 5K | $438.99 | Aug 3, 2022 |
| Tzitzon Nicholas | Chief Strat & Corp… | SELL | $1M+ | 3K | $438.75 | Aug 1, 2022 |
| Jackson Lawrence | Director | SELL | $100K–$500K | 707 | $446.40 | Aug 1, 2022 |
| LUDDY FREDERIC B | Director | SELL | $1M+ | 7K | $497.01 | Jul 11, 2022 |
| LUDDY FREDERIC B | Director | SELL | $1M+ | 7K | $499.45 | Jun 13, 2022 |
| LUDDY FREDERIC B | Director | GRANT | N/A | 660 | — | Jun 13, 2022 |
| LUDDY FREDERIC B | Director | SELL | $100K–$500K | 707 | $501.92 | Jun 9, 2022 |
| Caimi Lara | Chief Customer & P… | SELL | $100K–$500K | 726 | $474.48 | Jun 1, 2022 |
| Desai Chirantan Jitendra | COO | SELL | $1M+ | 7K | $477.52 | Jun 1, 2022 |
| Smith Paul John | Chief Commercial O… | SELL | $100K–$500K | 412 | $427.17 | May 19, 2022 |
| Smith Paul John | Chief Commercial O… | EXERCISE | N/A | 721 | — | May 19, 2022 |
| Smith Paul John | Chief Commercial O… | SELL | $50K–$100K | 125 | $446.04 | May 16, 2022 |
| Smith Paul John | Chief Commercial O… | EXERCISE | N/A | 227 | — | May 16, 2022 |
| Canney Jacqueline P | Chief People Officer | SELL | $100K–$500K | 580 | $431.51 | May 11, 2022 |
| Smith Paul John | Chief Commercial O… | EXERCISE | N/A | 63 | — | May 11, 2022 |
| Smith Paul John | Chief Commercial O… | SELL | $15K–$50K | 39 | $444.36 | May 11, 2022 |
| LUDDY FREDERIC B | Director | SELL | $100K–$500K | 229 | $493.73 | May 6, 2022 |
| LUDDY FREDERIC B | Director | SELL | $1M+ | 6K | $478.75 | May 6, 2022 |
| Bedi Christopher | Chief Information … | SELL | $100K–$500K | 495 | $489.18 | May 2, 2022 |
| Bedi Christopher | Chief Information … | EXERCISE | $15K–$50K | 300 | $74.97 | May 2, 2022 |
| Briggs Teresa | Director | SELL | $100K–$500K | 932 | $490.26 | May 2, 2022 |
| Mastantuono Gina | CFO | SELL | $100K–$500K | 193 | $525.00 | Apr 14, 2022 |
| LUDDY FREDERIC B | Director | SELL | $1M+ | 7K | $556.81 | Apr 6, 2022 |
| Bedi Christopher | Chief Information … | EXERCISE | $15K–$50K | 300 | $74.97 | Mar 29, 2022 |
| Bedi Christopher | Chief Information … | SELL | $100K–$500K | 700 | $581.04 | Mar 29, 2022 |
| LUDDY FREDERIC B | Director | SELL | $100K–$500K | 333 | $587.50 | Mar 4, 2022 |
| LUDDY FREDERIC B | Director | SELL | $1M+ | 6K | $579.94 | Mar 4, 2022 |
| Bedi Christopher | Chief Information … | EXERCISE | $15K–$50K | 300 | $74.97 | Mar 1, 2022 |
| Bedi Christopher | Chief Information … | SELL | $100K–$500K | 700 | $568.96 | Mar 1, 2022 |
| Desai Chirantan Jitendra | COO | SELL | $1M+ | 5K | $575.44 | Mar 1, 2022 |
| Caimi Lara | Chief Customer & P… | SELL | $1M+ | 3K | $575.00 | Feb 25, 2022 |
| Canney Jacqueline P | Chief People Officer | SELL | $100K–$500K | 769 | $525.47 | Feb 25, 2022 |
| Mastantuono Gina | CFO | EXERCISE | N/A | 2K | — | Feb 22, 2022 |
| Mastantuono Gina | CFO | SELL | $100K–$500K | 719 | $565.96 | Feb 22, 2022 |
| Bedi Christopher | Chief Information … | EXERCISE | N/A | 1K | — | Feb 22, 2022 |
| Bedi Christopher | Chief Information … | SELL | $100K–$500K | 239 | $565.96 | Feb 22, 2022 |
| Smith Paul John | Chief Commercial O… | SELL | $100K–$500K | 396 | $562.40 | Feb 22, 2022 |
| Smith Paul John | Chief Commercial O… | EXERCISE | N/A | 721 | — | Feb 22, 2022 |
| Desai Chirantan Jitendra | COO | SELL | $1M+ | 3K | $588.63 | Feb 18, 2022 |
| Desai Chirantan Jitendra | COO | EXERCISE | N/A | 3K | — | Feb 16, 2022 |
| Desai Chirantan Jitendra | COO | SELL | $1M+ | 3K | $578.48 | Feb 16, 2022 |
| Bedi Christopher | Chief Information … | SELL | $50K–$100K | 158 | $578.87 | Feb 16, 2022 |
| Bedi Christopher | Chief Information … | EXERCISE | N/A | 943 | — | Feb 16, 2022 |
| LUDDY FREDERIC B | Director | SELL | $1M+ | 7K | $582.16 | Feb 10, 2022 |
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Institutional Ownership
13F filings as of Dec 31, 2025 · 2,050 funds holding
| Fund | Shares | Value | Type |
|---|---|---|---|
| STATE STREET CORP | 47.9M | $1M+ | SH |
| GEODE CAPITAL MANAGEMENT, LLC | 20.5M | $1M+ | SH |
| NORGES BANK | 13.2M | $1M+ | SH |
| Capital International Investors | 10.4M | $1M+ | SH |
| ALLIANCEBERNSTEIN L.P. | 8.8M | $1M+ | SH |
| Fisher Asset Management, LLC | 8.4M | $1M+ | SH |
| JENNISON ASSOCIATES LLC | 8.2M | $1M+ | SH |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 7.3M | $1M+ | SH |
| POLEN CAPITAL MANAGEMENT LLC | 5.7M | $1M+ | SH |
| Clearbridge Investments, LLC | 4.1M | $1M+ | SH |
| VICTORY CAPITAL MANAGEMENT INC | 3.9M | $1M+ | SH |
| SANDS CAPITAL MANAGEMENT, LLC | 3.8M | $1M+ | SH |
| Pictet Asset Management Holding SA | 3.8M | $1M+ | SH |
| Capital Research Global Investors | 3.2M | $1M+ | SH |
| EDGEWOOD MANAGEMENT LLC | 3.1M | $1M+ | SH |
| BARCLAYS PLC | 3.1M | $1M+ | SH |
| Swiss National Bank | 2.8M | $1M+ | SH |
| ENVESTNET ASSET MANAGEMENT INC | 2.7M | $1M+ | SH |
| Sumitomo Mitsui Trust Group, Inc. | 2.6M | $1M+ | SH |
| National Pension Service | 2.5M | $1M+ | SH |
Activist & 5%+ Owners
SC 13D/13G filings — investors holding 5%+ of outstanding shares
SC 13G/A · Feb 5, 2025
8.9%
18.3M shares
T. ROWE PRICE ASSOCIATES, INC. 52-0556948
SC 13G/A · Feb 14, 2024
4.1%
8.5M shares
The Vanguard Group - 23-1945930
SC 13G/A · Feb 13, 2024
8.8%
18.1M shares
SC 13G/A · Jan 26, 2024
7.7%
15.8M shares
T. ROWE PRICE ASSOCIATES, INC. 52-0556948
SC 13G/A · Feb 14, 2023
7.3%
14.8M shares
SC 13G/A · Jan 30, 2023
7.8%
15.8M shares
T. ROWE PRICE ASSOCIATES, INC. 52-0556948
SC 13G/A · Feb 14, 2022
7.0%
14.1M shares